About Us
Leveraging 17 years of proven leadership, we transform struggling B2B teams into scalable, revenue-driving powerhouses through hands-on strategy, seamless execution, and a relentless focus on customer outcomes
Most B2B SaaS companies between seed and Series C are trapped in a cycle of firefighting—CSMs scrambling to prevent churn instead of driving expansion, fragmented customer journeys that confuse rather than convert, and gut-feeling decisions in place of data-driven strategy. Our founders have seen this story play out countless times. With over 17 years of experience building CS orgs across industries at Jamf, Apple, Bain & Co, Apollo, Lob, and Canary Technologies, we've cracked the code on transforming scattered CS efforts into systematic revenue engines that consistently outperform industry benchmarks and attract top-tier investors.
We don't just provide strategy—we roll up our sleeves and implement alongside your team. Whether you're a founder realizing customer success can't be an afterthought, an operator needing to scale CS operations without breaking your budget, or a newly hired CS leader inheriting a patchwork of tools and processes, we deploy battle-tested frameworks that eliminate preventable churn, establish clear customer journeys, and build the data infrastructure you need to make confident decisions.
Our hands-on approach means you'll have a unified CS tech stack, proper customer segmentation, and defined metrics within weeks, not quarters—transforming your customer base into your most predictable revenue driver and turning satisfied customers into passionate advocates who fuel your growth.
Linnea Olson
Linnea Olson is a strategic operations leader with a passion for designing and scaling impactful customer experiences. With over a decade of experience across SaaS, technology, and enterprise operations, she specializes in building the infrastructure and processes that power high-performing Customer Success, Sales, and Enablement teams.
Most recently, Linnea served as the Senior Customer Success Operations Manager at Apollo.io, where she played a key role in transforming the Customer Success organization into a profit center. She led initiatives that automated key workflows, improved customer and revenue retention, and enabled scalable engagement for non-managed accounts. Her work included launching lifecycle campaigns, building renewal automation that achieved over 70% completion without human intervention, and supporting CS leadership with strategic planning, segmentation, and compensation design.
Prior to Apollo, Linnea built and led a global Customer Operations team at Jamf, where she designed an award-winning multi-product Customer Health Score model, implemented agile methodologies across her team, and managed systems supporting over 850 users. Her leadership resulted in the successful delivery of millions of customer communications with industry-leading engagement rates.
Known for her systems thinking, cross-functional alignment, and focus on customer outcomes, Linnea helps organizations turn customer experience strategies into scalable, measurable, and profitable operations.
​
Certifications & Awards
-
Certified Product Owner – Scrum Alliance
-
Gainsight Certified Associate
-
Gainsight Visionary Award (2021)
-
Gainsight Game Changer Award (2021)
Nina Wilkinson
Nina is a strategic Customer Success leader with a proven track record of driving revenue growth and customer retention across global markets. With over 16 years of experience in SaaS and B2B environments, she has consistently transformed customer success operations, reducing churn from 26% to 5.8% and generating over $3M in annual expansion ARR.
Throughout her career, Nina has built and scaled high-performing customer success teams across APAC, EMEA, LATAM, and the U.S. Her customer-centric approach has enabled consistent 18% month-over-month revenue growth and successful engagements with enterprise clients like Verizon, Capital One, and HelloFresh.
A recognized industry leader, Nina was named a 2025 GTM10 Award winner for Customer Success and has been a First Round Fast Track Mentor since 2018. Most recently, she led customer success teams at Apollo, Canary Technologies, Lob, and AspireIQ, consistently demonstrating her ability to drive strategic growth and customer satisfaction.
She holds dual Bachelor of Arts degrees in Art History and African Studies from Smith College, and a Master of Liberal Arts in Museum Management from Harvard University.